“Thus the expert in battle moves the enemy, and is not moved by him.”

 — Sun Tzu, The Art of War

Strategy is at the heart of The Warlord’s marketing. Sure, you have to believe in your products and services … but make damn sure you’re asking the right questions. Can you answer WHY you make what you make? Can you answer HOW you know what you offer is what the market wants? The Warlord helps you ask the sometimes uncomfortable questions to make sure you move the battle and the battle doesn’t move you.